Haier   Raising the standards through design

Haier

Raising the standards through design

Services
Research+Strategy, Industrial Design, Engineering

Industry
Industrial

 

About Haier

Working across borders and oceans has become a routine way of doing business with RKS clients. Haier engaged RKS to develop the platform design for their series of global solutions of drink cans and bottles for retail. Having conducted exhaustive research into the challenges and having deep in- sight into the market, we were able to create a design that presents the products in their best light. In doing so, we transformed what had been an eye sore into coolers that enhance the retail environment and user experience.

 
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