cAir   A family flying experience

cAir

A family flying experience

Services
Brand

Industry
B2B

 

About cAir

Project cAir, a concept proposal to the travel industry by RKS, is a pleasant, family travel experience that improves the customer experience at six key touch points: entertainment, ambience, food, seating, lavatory, and storage. Specific features include a rent-a-toy service to keep children entertained during their trip, sound curtains that allow privacy to parents while soothing children in their seats, and a diaper friendly lavatory large enough to fit both parent and child. These touchpoints act as comprehensive service that would address common unmet needs for the traveling family.

 
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They architected a new flying experience, based on the real-life challenges of family travelers; a stark departure and inspiration for an industry traditionally focused on efficiency.
— Dexinger
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